Developing a true link between your People and your Customers. Brands like people have emotion and at Bridge we are constantly evolving our understanding of brand delivery and customer service through a better understanding of Emotional Branding. This result will serve as a platform for building targeted, effective emotional communication that is entirely distinct from the competition.
HIGH-LEVEL LEARNING
A unique sensory and emotions-driven audit and analysis of the marketplace and your brand's competitive landscape
Develop your own Head, Heart and Instinct map of your brand
Evaluate visual codes and emotional stimuli associated to a brand and its competition
Determining how consumers experience your brand on a sensory level through your customer service delivery.
YOU WILL LEARN
How to stimulate creative thinking and motivate customer service teams to break the traditional constructs of brand definition and delivery
To consider new vehicles of communication and how they impact people differently
By creating belief and passion within the leadership team
How you can connect with consumers on a deeper level so that they become the best ambassadors for your brand
How to delivery your true brand values through your people
In-house option available bespoke to your unique brand and people
Who should attend
   Contact Centre Managers, Team Leaders, Trainers, Marketing
Delivery Option
   Offered both on and in-house brand bespoke option and open workshop basis